Product development for UK founders

    MVP and AI development for UK startups, without the London day rate

    We build MVPs and AI features for founders anywhere in the UK, from London to Edinburgh. You work directly with our founder, on calls that fit a UK morning, and you own every line of code we write.

    Idea to MVP
    4-8 wks
    Code & IP yours
    100%
    Founder-led
    1:1

    Built around how UK founders raise and ship

    Working hours that fit your morning, planning that respects a small first round, and confidentiality by default.

    Your morning is our working afternoon

    India is 5.5 hours ahead of GMT and 4.5 hours ahead of BST, so a full UK morning overlaps our working day. Standups, reviews and design calls happen live during hours you're already at your desk.

    Scoped for a SEIS-sized first round

    SEIS rounds are capped and usually small, so the first version of your product has to earn its budget. We scope phase 1 to fit what you've raised, with a fixed estimate before we start. See our SEIS/EIS guide for scheme details; this is not tax advice.

    NDA-first, from the initial call

    We can sign your NDA before the first working session, and everything we build is yours: full repository access, no shared ownership, no lock-in to us.

    How it works

    From first call to live product in 4-8 weeks.

    Free 30-min call

    Walk us through your idea. You leave with the biggest risks and a realistic estimate. No obligation.

    01

    Product blueprint (weeks 1-2)

    Scope, tech stack, architecture and a phase-1 roadmap before any code is written.

    02

    Build and test (weeks 2-7)

    Weekly demos of working software. Security and performance testing before anything goes live.

    03

    Launch and grow (week 8+)

    Go live, then iterate on real user feedback. Hand off to your own team whenever you are ready.

    04

    We're currently building products for UK founders under NDA, so we can't name them here. On a call we can walk you through how those engagements run. The case studies below include anonymised work for a UK client alongside our wider portfolio.

    Building with DevForge from the UK: common questions

    Tell us what you're building

    30 minutes with our founder. You'll leave with a clear next step, whether or not we work together.